Crear o morir

Summary

In “Crear o morir”, Andrés Oppenheimer delivers a compelling call to action in a world where creativity has become essential for success. The author highlights the importance of innovation in today’s economy, revealing how creativity drives progress and how those who fail to adapt to change risk being left behind.

Oppenheimer explores the intrinsic connection between creativity and survival in the digital age, offering inspiring insights and concrete examples of individuals, companies and countries that have thrived by embracing creativity.

Author: Andrés Oppenheimer

Publisher: Debolsillo

Published date: 01/01/14

ISBN 10: 6073152183

ISBN 13: 978-6073152181

Key Ideas

Innovation as an economic driver

Oppenheimer presents creativity as the fundamental engine for success in an increasingly competitive world. Through engaging stories, he shows how innovation fuels economic growth, creates jobs and sets apart those who dare to think differently. Creativity is not a luxury, but an urgent necessity to thrive.

Education for the 21st century

The author passionately advocates for a revolution in education. He proposes a comprehensive reform that fosters creativity and adaptability, preparing future generations for the changing demands of the labor market. Education must become a breeding ground for innovation, equipping students with skills that truly matter.

Digital challenges and opportunities of our time

Oppenheimer explores the opportunities and challenges of the digital age. From the technological revolution to global connectivity, he presents exemplary cases of companies that have prospered by embracing digital transformation. He encourages individuals and organizations to adopt an agile mindset and capitalize on the opportunities technology offers. “Crear o morir” is a powerful reminder that creativity is the key not only to survival, but to success in today’s world. Dare to create and forge your own path to achievement.